Build trust, respect, and authority before you even meet the client

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Are you losing control of client relationships before they even begin?

If you're still relying on email or voice notes to build trust before that first meeting… you're only communicating at 7% to 45% of your potential.

In this episode of Say What You See, Chris Marr breaks down how to lead your client relationships from the very first moment—even before you’ve met.

This one’s for account managers who want to communicate with confidence, lead with clarity, and take control of the client experience from day one.

What this episode helps you solve:

You know that awkward gap between a signed deal and the first meeting? That’s often where momentum, clarity, and trust fall apart. Chris shows you how to get ahead of that, build immediate authority, and remove client resistance—before the first call even starts.

Why it’s worth your time:

When you implement this one simple practice, you’ll walk into your first meeting with the upper hand: trust already built, expectations already set, and your leadership already established.

Here’s what you’ll take away:

• How to use the 7-38-55 Rule to communicate at 100% of your potential
• Why sending a simple Vanguard Video before the first session builds trust fast
• The F.O.R. Framework to quickly structure any client-facing meeting
• How to set expectations and disarm resistance before it shows up
• The No Stop Rule that saves time, boosts authenticity, and ensures you actually send the video
• How to lead with clarity and gain permission to facilitate from the first touchpoint

Already watched? I’d love to hear from you:

Have you tried sending a Vanguard Video to your clients yet?

What’s one way you’re going to communicate at your highest potential this week?

Or—if you’ve done this before—what difference did it make to your first client meeting?

Let’s get practical.

🗣️ 👀

Chris